New Campaign Launched By British Telecom To Educate Young Children Into Using The 999 Service Properly

1987 , Bedfordshire (County)

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Schoolchildren watch new video about how to dial 999 and talk to emergency services.

Shots of young children talking on domestic telephones. Scenes from a British Telecom video show a boy rushing to a telephone box, followed by a scene of a patient on a stretcher being lifted into an ambulance. The video shows another boy with his grandmother who falls in the kitchen. The boy remembers what his father told him about using the phone, and he presses 999 to call for help. At a school in Clapham, Bedfordshire, children sit on the floor to watch the British Telecom video which is aimed at ages 5 – 12. Police Inspector Paul Anthony says they receive on average 60 calls a day on 999. A large number are from children and some can be confused because it is a traumatic experience for them. Lynn Tooman of British Telecom explains that the video aims to teach all children how to use the phone in an emergency and to show that the people on the other end are there to help them, giving them confidence to make a call. Two children called Kezia and Alec run up to a phone kiosk and use the phone. This short video was made to be shown in a news story on Anglia Television early evening news / magazine programme About Anglia.

Keywords

Telephones; Emergencies; Emergency calls; Children; Educational videos; Educational films

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New Campaign Launched By British Telecom To Educate Young Children Into Using The 999 Service Properly

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